Have you ever thought about starting a side hustle to earn some extra income?
I know I have.
With the rising costs of living, an extra stream of cash flow sounds pretty appealing.
The problem is, that most side hustle ideas out there require a significant investment of time and money to get off the ground.
As someone with a full-time job and other responsibilities, I don’t have tons of spare time to devote to building a business from scratch.
That’s why I was thrilled when I discovered a side hustle that is hands-down the easiest one to start.
Not only can you launch it in less than an hour, but it requires no special skills or upfront costs.
Even better, you can scale this hustle over time to generate as much or as little income as you want.
Let me tell you all about the easiest side hustle I’ve found – the Evergreen Curated Newsletter.
What Exactly is an Evergreen Curated Newsletter?
An “evergreen” curated newsletter contains timeless, useful information on a specific topic.
As the curator, you aren’t creating any original content.
Instead, you find and share the best existing content on the web on your chosen subject.
The “curated” part means you are hand-selecting and compiling the most valuable, relevant information for your readers.
You deliver this curated content via a newsletter sent out on a regular schedule. This could be daily, weekly, or monthly – whatever frequency works for your goals and bandwidth.
The content focuses on evergreen topics that will always be useful, so your newsletter won’t go out of date. If this sounds like an easy way to earn money with a side hustle, you’re absolutely right!
Why Start an Evergreen Curated Newsletter Side Hustle?
There are so many reasons this type of newsletter represents the easiest side hustle you can start today.
Here are some of the biggest benefits:
- Extremely low startup costs: You can start most newsletter platforms for free or very cheap. No need to invest in a website, e-commerce store, or other expensive overhead costs.
- Little time commitment: Once you establish your process, curating and sending each newsletter only takes an hour or two per week. The time investment is minimal.
- Easy scalability: You can send your newsletter to 10 people or 10,000 with the same amount of effort. Growing your subscriber base allows you to scale your earnings.
- No need for expert knowledge: Since you aren’t creating original content, you don’t need to be an expert in your niche. You just curate the best expert information for your readers.
- Instant monetization: You can earn affiliate commissions right away by promoting relevant products/services with your links in each newsletter issue.
- Recurring passive income: Once you build your subscriber base, you earn consistent money from affiliates each month without much ongoing work.
- Flexibility: You can work on your newsletter whenever and wherever you want. It’s the definition of flexible side hustle income.
With so many advantages, it’s easy to see why the Evergreen Curated Newsletter is one of the top easy side hustle ideas out there.
Now let’s talk about how you can start your own newsletter.
Step-by-Step Guide to Launching Your Evergreen Curated Newsletter
Starting your newsletter is simple and only takes about an hour from start to finish. Just follow these steps:
Choose a profitable niche
Selecting the right niche is critical, so spend some time brainstorming topics that:
- You find it interesting and enjoyable
- Do you want to learn more about
- Have an engaged audience of potential subscribers
- Offer opportunities to promote affiliate products
Some examples include health and fitness, personal finance, cooking/food, travel hacking, productivity, and more. Get specific instead of choosing broad niches.
For instance, instead of “health and fitness,” maybe go with “at-home workout routines for busy moms.” This will help you create targeted content.
Pick the Right Newsletter Platform
There are many options available, but I recommend starting with Beehiiv. It offers a free plan, allowing you to try it out without any cost.
What sets this platform apart is its incredible ease of use and the ability to send newsletters effortlessly.
Set up Your Signup Landing Page
Most newsletter platforms allow you to easily create a customized landing page for people to sign up for your newsletter.
Your page should explain the benefits of your newsletter and have a signup form. Make sure it’s optimized for conversions.
Write a Series of 2-5 Emails to Automate
Come up with a solid welcome email to send immediately after signup. Then write 2-5 additional emails with curated content from the web.
Schedule these to automatically go out every week or whatever schedule you choose. This builds up a library of issues.
Promote Your Newsletter to Gain Subscribers
Start by sharing it on your social media profiles. Look for Facebook Groups, Twitter, subreddits, forums, and communities related to your niche to share it.
Consider taking out affordable ads on Facebook, Instagram, and Google to get more subscribers once you have some affiliate links added.
Insert Affiliate Links to Monetize
Research affiliate programs related to your niche. Sign up for ones that offer products or services your audience will be interested in.
Include your affiliate links in each email issue to earn commissions when subscribers purchase.
That’s really all there is to getting started with your profitable newsletter side hustle!
It only takes a small time investment to research your niche, set up your platform, curate content, and promote your newsletter.
How to Grow Your Newsletter Over Time
Once you have the basics up and running, focus on growing your subscriber base to increase your earnings.
Here are some tips:
- Guest post on blogs in your niche to gain new signups from related audiences. Offer to share their content in your newsletter too.
- Do shoutout swaps with other newsletters where you share and cross-promote each other’s opt-ins.
- Run giveaways like free ebooks or discount codes to current subscribers to get more word-of-mouth referrals.
- Leverage social proof with testimonials from happy subscribers to make your newsletter more appealing to join.
- Retarget website visitors who don’t initially opt-in with ads to get them to come back and subscribe.
- Pay for affordable ads on social, Google, and relevant websites. Test different copy and creatives.
- Send “bring a friend” contests rewarding referrals from current subscribers.
The possibilities are endless! Get creative and double down on tactics that deliver results.
But stay focused on providing incredible value first and foremost.
Final Thoughts on This Side Hustle
Starting an Evergreen Curated Newsletter is one of the easiest, most flexible side hustles out there. You can launch it in under an hour with minimal costs. Once up and running, you can earn recurring passive income each month.
It’s an amazing side hustle because you can start small while keeping your day job and other priorities. Then scale your earnings over time as your subscriber base grows.
I hope this step-by-step guide gave you a clear roadmap to launching your own profitable newsletter!
Let me know if you have any other questions. I’m happy to help fellow hustlers.
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