Good content is hard to produce, and it’s expensive to hire writers.
In this competitive world, you need to produce good and informative content possible to stay ahead of the curve.
That’s why many content creators and companies are starting to use AI writing assistants like Jasper AI to create content faster and cheaper.
There’s nothing wrong with it, but the question is… can AI-written content rank in Google?
This is important to know because every content creator is aiming to rank higher as possible in the search results.
So, let’s take a look at the most popular AI writing assistant on the market and answer this simple question – does Jasper AI produce rankable content?
Google vs AI Writers – Does Google Hate AI Content?
We all know that content is of vital importance in today’s marketing landscape, but the problem is it’s too time-consuming and expensive to maintain an army of writers.
That is why AI writers have been making a difference in the writing industry and many professionals are using them.
From paying less to creating original content that never gets boring, these tools are a huge relief for marketers who need to produce content on a regular basis.
What about Google?
Google has been on a crusade to update its search algorithm to reward sites that have high-quality content.
They are constantly changing their algorithms to combat “low-quality content.”
This means spammy and poorly written texts are going to be penalized by any future Google new updates.
If you are using AI Writer to produce poor-quality content that is not valuable to Google, then yes, you will be penalized. But this will happen even if the text was written by a human writer.
At the moment, Google is fighting against spammy websites, low-quality articles, and mass-produced reviews.
Even some of my websites have been hit by the recent algorithm, but not because of the use of AI writers.
I have been hurt because of poor review content, I know it.
On the contrary, my two sites with only AI-generated content are still growing, month by month.
In my opinion, in the future, Google will use its AI to find AI-created content and penalize such websites, if the content is not factual and well-written.
How to Write Rankable Content with AI
To avoid future penalties from Google, you need to use AI writers as assistants for your content creation.
Many people are making mistakes and letting Jasper or any other writers generate long-form articles and then publish them without much editing.
This is going to get you in trouble.
While I like to use Jasper to generate content ideas from the main keyword, I do than research and put together relevant questions people are looking for on this topic.
When the article has a final structure, I let AI do the work.
I wait until Jasper provides me with good and relevant paragraphs, and then I slightly rewrite most of them to give the text a personal touch.
You know, the biggest disadvantage of using AI writers is that they can’t give a text a personal tone, or provide more insights.
This is the reason I’m rewriting some of the AI-generated paragraphs. With this method, I can get away with a future algorithm change that Google will definitely make.
Giving an article a personalized tone helps it rank in search results, even if Jasper wrote most of it.
Does Jasper AI Produce Rankable Content?
Don’t be lazy and even if you want to scale your content creation with AI, take the time to make it your own.
The world has embraced AI writers. These AI writers can write in a variety of formats, such as articles, blog posts, and more. They are able to produce text quickly and efficiently.
These AI writers are revolutionizing the world of copywriting, as they can understand sentence structures easily and generate original content without any effort on the person’s part.
Like it or not, AI writers are here to stay. So, there is nothing wrong with using them, but use them in moderation.
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